I'm a senior product designer obsessed with the world of digital.
11 years
Lisbon, Portugal
Carlsberg Group
My craft is building experiences that bring value to people and celebrate function over form. Let's hide the ego, give creativity some freedom, and take the first small step toward changing the world for the better.
Experience
Principal Product Designer
Led design strategy and cross-functional efforts for multi-market product systems.
Product Design Manager
Oversaw design team operations and improved project delivery across platforms.
UX/UI Junior
Built interfaces for complex data, prioritizing technical efficiency and user speed.
Communication Designer
Created brand identity systems emphasizing structural design and visual clarity.
How I work with AI
I use AI as a daily tool, not a gimmick. It automates the routine, speeds up prototyping, and buys me more time for the hard design calls — research, strategy, and the details that actually move a product.
Automate the routine
Specs, audits, repetitive UI variations — handed to AI so I focus on judgment.
Prototype fast
From rough idea to a working, clickable front end in hours, not days.
Build for real
I code my own front end in HTML, CSS, and JavaScript — this site included.
Get to know me!
Roberto Viana
Interests
Let's chat
Senior Product Designer
→ Lisbon
→ Remote / Hybrid
Currently learning
🇯🇵 Japanese for fun
CV
Résumé
Find me online
/in/roberto-viana-ux-ui
Currently reading
DUNGEON
CRAWLER
CARL
Progress
3/8